Embracing the new role
The first few weeks on the job were fast paced.
“My first task was to make some changes to the team, whilst transitioning from my previous role in DWP Digital and to help everyone gain a bit of clarity in what I expected. One of my biggest challenges has been separating the two parts of my role and looking at things from the right perspective.
“It was intense and pretty stressful at times. For a while I struggled to stop thinking about work when I got home and worried that I’d taken on too much. However, over time, as I started to understand the different elements of the job, I could see opportunities to make things easier and how I could use tools and support in DWP to help me.
“My initial priorities were to deal with the cookies issue and get a compliant consent mechanism in place so teams could understand their product usage. We needed to show that measurement and performance success wasn’t solely reliant on Google Analytics.
“At the same time, I needed to ensure we built and maintained good close relationships with the digital teams we support, so we could provide the best service possible.”